I Survived CHA

comments (0) April 14th, 2008     

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KhrisCochran Khris Cochran, contributor
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There’s a seemingly endless supply of things to see at the Craft & Hobby 
Association (CHA) show.
The CHA show is a feast for the senses.
The Winter 2008 CHA show was held at the Anaheim Convention Center from 
February 10-13, 2008.
There’s a seemingly endless supply of things to see at the Craft & Hobby 
Association (CHA) show.

There’s a seemingly endless supply of things to see at the Craft & Hobby Association (CHA) show.

Photo: Courtesy of CHA

In my wildest crafty dreams, I could not imagine the splendor that was the Craft & Hobby Association (CHA) Winter 2008 show. For the uninitiated, the CHA show is the Craft & Hobby Association’s biannual trade show, where vendors, retailers, and the press congregate to do business. This year’s show was one of the biggest ever, and approximately 60 percent of the attendees and vendors were devoted to scrapbooking. Oh, I was in absolute heaven! While there were many fab finds at the show, there were a few trends and products that really stood out this season.

Top Trends

Muted & Masculine. The color schemes from many paper vendors (scrapbooking and beyond) were in muted and masculine shades. The key colors are olive green, navy blue, reddish-orange, browns, and black.

Urban Hipster. Grungy, crackly, and distressed elements/papers are still hot this year and are paired with hip graphic designs. Think old school tattoos, graffiti, and indie art. I saw these cleverly paired with ornate and feminine elements for visual balance and a touch of whimsy.

Baroque & Ornate. For the sophisticates among us, there’s a great trend towards very ornate design elements. Think Baroque-era beauty, calligraphic swashes and swirls, and lots of black-and-white.

Bling. If you’re like me and even remotely into crystals, glitter, and all-things-shiny, this will be a fantastic year for you! Several vendors featured dazzling accessories to add a little extra glam to your projects. There were lots of peel ’n’ stick rhinestones and more shades of glitter than you could possibly use in a lifetime.

Flower Power. Flowers are the theme this season. I know they’re always popular, but they’re super-big this year—and more diverse than ever. From papers to accessories, from ultra-feminine to manly, from bright and bold to subdued and demure, there is a floral print out there for you.

Chipboard. I was completely blown away by the die-cut chipboard offerings this season. Look for bold graphics, intricate cuts, and lots of great alphas for this Spring.


Hot Products

The Crafty Chica This line was probably the most exciting for me out of the entire show. Kathy Cano-Murillo, The Crafty Chica herself, has just launched her own line of Latina-inspired craft products with Duncan. The highlights are gorgeous glitters, shrine kits, and …

Freshcut by Heather Bailey If you adore Heather Bailey’s freshcut fabric line, you’re going to go wild for her scrapbook papers from Autumn Leaves. I did!

Technique Tuesday The folks at Technique Tuesday have really outdone themselves with the expansion of their line of clear stamps. I think you’ll love the new two-step stamps that have an outline and a coordinating solid/pattern companion. Look for their die-cut frames and super-cute animal stamps, too. They’re fantastic.

Crate Paper One of the most beautiful collections of papers this year came from Crate Paper. The whole Spring collection is very modern, fresh, and whimsical.

Pink Paislee This was my first introduction to Pink Paislee, and I’m in love! If you’re looking for something on the cuter side, you’ll adore the offerings from Pink Paislee.

Spellbinders I am really excited about Spellbinders line of Nestabilities dies. (I have a weakness for the scalloped designs.) What really caught my eye at CHA was the introduction of the Xcalibur—a motorized die-cutting and embossing machine (available to customers in May 2008) . If I invest in a new big gadget this year, this may be it.

These picks are by no means a complete list of the fantastic offerings at CHA this year, but they offer a small glimpse into the exciting things to come to retailers near you this spring/summer.

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